Jason Bottenus: Creative Direction & Art Direction
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Beck's Green Box Project

Arne Quinze created an augmented reality-based sculpture to launch the project.

Arne Quinze created an augmented reality-based sculpture to launch the project.

Case Study

Angles

Curves

Augmented Reality

Beck's - Green Box Project 

We established a Beck's Arts Program to fund new works in music, art, and design. To store all of the commissioned work, we created the world’s first networked AR gallery.

What started out as site specific gallery locations morphed into making every bottle of Beck's a trigger for the work. 

AR: HarmonyPark
Director: Ash Bolland
Photographer: Ash Bolland